Run, don’t walk
Acton Institute Powerblog

Run, don’t walk

Among the ways the UN’s World Food Programme (WFP) is going about attempting to raise public awareness of hunger issues is the use of “celebrity” athlete spokesmen. Paul Tergat, who won this year’s New York City Marathon, was a recipient of WFP aid when he was growing up in Kenya. Listen to a Morning Edition story on Tergat and the WFP here. Tergat is specifically the pitchman for the WFP’s Race Against Hunger project, targeted at about 300 million schoolchildren globally.

This, of course, is just one of the various WFP publicity efforts, which also include the production of a free downloadable video game, “Food Force.” A review of WFP’s “Food Force” is available here.

Of course, the UN isn’t the only game in town. Feed The Children is an international, nonprofit, Christian aid group “that delivers food, medicine, clothing and other necessities to individuals, children and families who lack these essentials due to famine, war, poverty or natural disaster.” A key part of Feed The Children’s effort is the push for sustainability: “A key goal is to help needy families move past needing help and into becoming self-sufficient members of their community. Through long-term, self-help development programs funded by grants and by our Child Sponsorship partners, tens of thousands of families in countries around the world have increased their ability to be self-sufficient by learning and applying new, marketable skills.”

Jordan J. Ballor

Jordan J. Ballor (Dr. theol., University of Zurich; Ph.D., Calvin Theological Seminary) is director of research at the Center for Religion, Culture & Democracy, an initiative of the First Liberty Institute. He has previously held research positions at the Acton Institute and Vrije Universiteit Amsterdam, and has authored multiple books, including a forthcoming introduction to the public theology of Abraham Kuyper. Working with Lexham Press, he served as a general editor for the 12 volume Abraham Kuyper Collected Works in Public Theology series, and his research can be found in publications including Journal of Markets & Morality, Journal of Religion, Scottish Journal of Theology, Reformation & Renaissance Review, Journal of the History of Economic Thought, Faith & Economics, and Calvin Theological Journal. He is also associate director of the Junius Institute for Digital Reformation Research at Calvin Theological Seminary and the Henry Institute for the Study of Christianity & Politics at Calvin University.